Overview

Pereira Law Firm (“we”, “us” or “our”) operates the website www.pereirafirm.com (the “Site”). This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our Site. By using it, you acknowledge that you have read, understood, and accepted the terms of this Privacy Policy and our Terms and Conditions of Service. This policy is effective as of April 1, 2025.

Information We Collect
Personal Data: We may collect personally identifiable information such as your name, email address, phone number, and any other information you voluntarily provide when contacting us or submitting details about your case.

Usage Data: We may also collect technical information such as your IP address, browser type and version, pages visited, date and time of visit, and other diagnostic data related to your use of the Site.

Use of Data
We use the collected data for various purposes, including:

• To maintain and operate our Site
• To notify you about changes to the Site
• To allow you to participate in interactive features
• To provide customer support
• To improve your experience on our Site
• To gather useful insights to improve the Site
• To monitor Site usage
• To detect, prevent, and resolve technical issues

Data Disclosure
We may disclose your personal information in good faith if we believe it is necessary to:

• Comply with legal obligations
• Protect the rights or property of Pereira Law Firm
• Prevent or investigate potential wrongdoing related to the Site
• Protect the safety of Site users or the public
• Send marketing communications or newsletters requested by you

We may engage third-party providers to perform services on our behalf, such as website hosting, payment processing, database storage, or email and survey distribution. These providers may have limited access to your personal information solely to perform their functions.

Subscriptions and Cancellations (Opt-In and Opt-Out)
Visitors may voluntarily subscribe to receive updates, newsletters, or other communications via the Site or by indicating their preference on registration forms.
If you wish to correct, update, unsubscribe, or delete your personal information, you may contact us at info@pereirafirm.com.
We will respond to your request within a reasonable timeframe. Some information may be temporarily retained in backup systems or as required by law, contracts, or audits.

Updates to this Privacy Policy
Pereira Law Firm reserves the right to modify this Privacy Policy at any time without prior notice. Any changes will be posted on our website and will take immediate effect. We recommend reviewing this policy periodically if you visit the Site frequently.

Cookies
We may use cookies to enhance your experience on the Site. You may configure your browser to reject cookies, although doing so may affect functionality.

Embedded Content from Other Websites
Articles on this Site may include embedded content (e.g., videos, images, articles, etc.). Embedded content behaves the same as if you visited the other website directly.
These websites may collect data about you, use cookies, embed third-party tracking, and monitor your interaction with embedded content, including if you have an account and are logged in to those websites.

Use of Artificial Intelligence and Automated Bots
We may use artificial intelligence (AI) and automated bots to collect, analyze, and process your personal information. This includes:

• Chatbots to answer questions and provide support
• Natural language processing tools to understand your requests
• Machine learning to identify patterns and offer personalized recommendations

These tools are used to enhance your experience but may make mistakes. We recommend reviewing any information provided by these technologies carefully and contacting us if you have any concerns.

Precautions and Warnings
When using AI and automated bots, we take precautions such as:

• Implementing security measures to prevent unauthorized access
• Training our staff in the responsible use of these tools
• Monitoring usage to prevent errors

Nonetheless, there is a potential risk of misuse, so we advise caution when providing personal information and recommend being alert to any suspicious activity.

Security Measures

• Monitoring and protection against unauthorized access
• Internal training on secure technology use
• Active confidentiality policies

SMS Terms & Conditions

1. SMS Consent Communication

By providing your mobile phone number and checking the consent box on our online form (www.pereirafirm.com/consent), you expressly agree to receive SMS (text) messages from Pereira Law Firm LLC regarding legal services.
Your phone number will not be sold, shared, or used by third parties for marketing purposes.

2. Types of SMS Communications

If you opt in to receive SMS messages from us, you may receive texts related to the following:

• Appointment reminders

• Case updates

• Document requests

• Billing or administrative inquiries

• Legal service promotions (when applicable)

Example:
“Hello, this is a friendly reminder of your upcoming appointment with Pereira Law Firm on [Date] at [Time]. Reply STOP to opt out of SMS messaging at any time.”

3. Message Frequency

Message frequency may vary depending on the nature of your case and communication needs. You may receive up to 2 text messages per week regarding appointments, case status, or account activity.

4. Standard Messaging and Data Rates

Standard message and data rates may apply according to your mobile carrier’s pricing plan. These may vary for domestic and international messages.

5. Opt-In Methods

You may subscribe to receive SMS messages from Pereira Law Firm LLC in the following ways:

• By voluntarily providing your phone number on our contact or consent forms

• By initiating text communication with our office

6. Opt-Out Methods

You may unsubscribe from SMS messages at any time by replying “STOP” to any message. You may also contact us directly to request removal from our messaging list.

7. Help

If you experience issues or need assistance with our SMS service, you can reply “HELP” at any time. You can also contact us directly through our website or by calling (678) 906-8877.

8. Disclosures

• Message frequency may vary.

• You can opt out at any time by texting “STOP.”

• For assistance, text “HELP” or visit our Privacy Policy and Terms and Conditions pages.

• Message and data rates may apply.

Website Terms and Conditions of Use

Acceptable Use: You agree to use this Site only for lawful purposes and not to harm, disrupt, overload, or impair its operation.
Intellectual Property: All content on the Site is the property of Pereira Law Firm LLC. Reproduction or distribution without written authorization is prohibited.
Disclaimer: The information on this Site is general in nature and does not constitute legal advice. For specific assistance, you must schedule a consultation.
Site Changes: We reserve the right to modify or suspend any part of the Site or service without prior notice.

Policy for Users Under 18 Years of Age
Our informational website is not intended for individuals under the age of 18. Minors must have permission from a parent or guardian to use the Site. We do not knowingly collect personal information from individuals under 18.

Legal Notice
This policy is governed by the laws of the State of Georgia, USA. Any dispute related to this policy will be resolved exclusively in the state or federal courts located in the State of Georgia.
If you have any questions about this Privacy Policy, you may contact us at info@pereirafirm.com. We’ll be happy to assist you.